Disney Already Sold All of Their Ad Spots for The Super Bowl

Photo by Dave Adamson on Unsplash

The Celebrity Beat…

Super Bowl 61 is set for February 14th 2027 at SoFi Stadium in Inglewood, California.  It’s the first time the game will be hosted by ESPN, and it’ll also air on ABC.

Disney reported yesterday that all of their ad spots are already SOLD OUT.  58 brands in 34 different categories bought spots, with nine first-time advertisers.

30-second spots were allegedly sold for $8 million to $9 million, but one report claims that Disney was seeking as much as $10 million.

The early sellout is notable because NBC sold out of their Super Bowl ads last September, and when Fox had the broadcast the year before, they didn’t sell out their ads until the November before the game.

SOURCE: Deadline