Halsey Claims Label Won’t Release Her Next Single Without A Viral TikTok Moment
Halsey revealed on TikTok that her forthcoming single, “So Good,” won’t be released until she starts trending on the social media app.
The singer teased the new track in a video with text on the screen that read, “ive been in this industry for 8 years and ive sold over 164 million records and my record company is saying that I can’t release it unless they can fake a viral moment on tiktok. everything is marketing. and they are basically doing it to every artist these days.”
In a follow up video she played a snippet of a planning call with her rep using the caption, “I wish I was kidding lol.”