TikTok’s Super Viral Trend “The Great Lock-In” Explained

Wise Brothers—-Chattanooga, TN
TikTok’s Super Viral Trend “The Great Lock-In” Explained
There’s a HUGE trend on social media right now called “The Great Lock-In” . . . and the idea is similar: You commit to making a change NOW, and carrying it through to the end of the year. It’s supposed to be a way of “fully hyper-focusing on a task, goal, or activity” . . . across the final 100-plus days of 2025.
It doesn’t have to be a traditional “resolution.” It’s just meant to be a way to shake off the summer laziness, and “lock in” on success for the next few months.
According to “Know Your Meme,” the original “Great Lock-In” posts started gaining steam a few weeks ago . . . and now, a ton of people have joined. And “joining” publicly is just a way of holding yourself accountable.
Depending on your reach, it’s also a way to get support from followers. Of course, the concept isn’t totally new. People are pointing out that it’s essentially a rebrand of last year’s “Winter Arc”, “75 Hard” and several other self-improvement online “challenges” over the years.
Courtesy of Fast Company / Hello Magazine