Coors Has Created Their First Non-Alcoholic Beer

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Food News! 

A common criticism of non-alcoholic beers is that they don’t TASTE good.

Coors is launching its first non-alcoholic beer in test markets this month. It’s called “Coors 0.0%,” and the roll-out will begin in the Northeastern U.S.  But it won’t be available nationwide until next year.

Coors insists that the 0.0% “beer” has the same “flavor” as Coors Light… delivering “crisp, mountain-cold refreshment.”

This is their first COMPLETELY non-alcoholic drink, although they did release “Coors Edge” in 2019, which was 0.5% alcohol-by-volume.

SOURCES: Food & Wine / USA Today