FOOD NEWS: Taco Bell Gets “Taco Tuesday” Trademark Dropped and National Hot Dog Day Deals!
Your local taco joint can now use the phrase “Taco Tuesday” without fear of being sued into oblivion…
The fast-food chain Taco John‘s decided to drop its “Taco Tuesday” trademark yesterday…and Taco Bell is the reason.
If you didn’t hear, they petitioned the U.S. Patent Office in May to get the trademark canceled. Their argument was it’s such a common saying now, it should be in the public domain at this point.
Turns out the trademark office didn’t even have to weigh in. Taco John’s dropped it on their own. A spokesman said they decided it wasn’t worth the money to defend it in court, and they’d rather put that cash toward a good cause.
They’re donating $100 to charity for each of their 400 locations. So, around $40,000 is headed to a charity that helps restaurant workers who are struggling.
Taco John’s challenged Taco Bell to do the same for its 7,200 locations in the U.S. So around $720,000, but it’s not clear if they’re taking them up on it or not.
Taco John’s had owned the trademark in 49 states since 1989. A place called Gregory’s Restaurant & Bar still owns the rights in New Jersey.
One of the owners there said they have no plans to give up their trademark, and they were shocked to hear Taco John’s buckled.
SOURCES: NY Post / LA Times / WSJ
NATIONAL HOT DOG DAY DEALS:
SONIC OFFERS CONEY FOR $1.29: Celebrate National Hot Dog Day at Sonic by purchasing a Beef Chili Cheese Coney for $1.29 on July 19th! The treat features an all-beef hot dog, warm chili, and melted shredded cheddar cheese on a soft bun. Offer valid all day long!
TARGET CIRCLE MEMBERS RECEIVE DISCOUNTS ON BALL PARK DOGS: In celebration of National Hot Dog Day, Target will give 25% off Ball Park hot dogs on July 19th only! Members of Target Circle, the free loyalty program, qualify for the discount.
SOURCES: Food & Wine and Today