If You Need a New Fragrance, You Can Now Smell Like Auntie Anne’s Pretzels!

Photo Courtesy of Auntie Anne’s

Food News! 

Auntie Anne’s is launching its very own signature fragrance.  It’s called “Knead,” to celebrate both how VITAL it is… and, well, bread dough.

They say, quote, “Smell is a special and powerful sense… fans have shared their memories and experiences that began with just a whiff of our pretzels.  We’ve bottled that moment… Eau De Pretzel!”

Knead will become available next Wednesday in 1– and 3.4-ounce bottles for $25 and $45, respectively.

Obviously, you’re going to want one of these.  You’ll be able to pick up a bottle from AuntieAnnes.com/knead starting August 14th.

SOURCE: Auntie Anne’s