Dollywood

The Hits 96 Prize Vault

Atention, Hits 96 Agents.. Your mission, should you choose to accept, is to crack the code to open the Hits 96 Prize Vault and select a prize of your choosing!

Explore the Fun and Adventure of Pigeon Forge, Tennessee

Nestled in the foothills of the Great Smoky Mountains, Pigeon Forge, Tennessee is a vibrant destination packed with family-friendly attractions, thrilling theme parks, and unforgettable entertainment. Whether you're seeking adrenaline-pumping rides or relaxing mountain views, this popular vacation spot has something for everyone.

Splash & Play Weekend

Hits 96 and Dollywood's Splash Country are keeping you cool with the Splash and Play Weekend!

Maycation

The weather is warming up, and Hits 96 and Arby’s want to send you on a Maycation! Tune in weekday mornings to The Kidd Kraddick Morning Show for the “Maycation” code word at 7, 8 and 9 a.m., then enter…

HITS 96 CHATTANOOGA MADNESS

In honor of this year's NCAA's March Madness...Hits 96 is highlighting local businesses with what we are calling... "CHATTANOOGA MADNESS".